BEGIN:VCALENDAR
VERSION:2.0
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//WordPress - MECv7.33.0//EN
X-ORIGINAL-URL:https://cookcountysmallbiz.org/
X-WR-CALNAME:Cook County Small Business Source
X-WR-CALDESC:Cook County Small Business Advising Program
X-WR-TIMEZONE:America/Chicago
BEGIN:VTIMEZONE
TZID:America/Chicago
X-LIC-LOCATION:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20260308T030000
RRULE:FREQ=YEARLY;BYMONTH=03;BYDAY=2SU
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20261101T010000
RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
END:STANDARD
END:VTIMEZONE
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-PUBLISHED-TTL:PT1H
X-MS-OLK-FORCEINSPECTOROPEN:TRUE
BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-4530de238502b5aee3ad8eec65a4a70f@cookcountysmallbiz.org
DTSTART;TZID=America/Chicago:20250828T100000
DTEND;TZID=America/Chicago:20250828T110000
DTSTAMP:20250807T163338Z
CREATED:20250807
LAST-MODIFIED:20250807
PRIORITY:5
SEQUENCE:1
TRANSP:OPAQUE
SUMMARY:The Sweet Spot: Marketing to where they’re at
DESCRIPTION:Small business owners feel pressure to be everywhere but the actual solution is to meet your audience where they are. Vanessa Jackson, Vice President of Sweetness at The Lemon Ad Stand, shares how to target your precious time and marketing dollars to the greatest effect. Don’t dance on TikTok if that’s not where you gain sales. Discover where to allocate marketing efforts to generate sales.\n
URL:https://us02web.zoom.us/webinar/register/WN_0RRcyxrkRIiApFKzRISd8A#/registration
ORGANIZER;CN=Women's Business Development Center:MAILTO:kgumbiner@wbdc.org
CATEGORIES:Marketing support,Operations
ATTACH;FMTTYPE=image/jpeg:https://cookcountysmallbiz.org/wp-content/uploads/2025/08/SourceFlyer.TargetMarketing-pdf-1.jpg
END:VEVENT
END:VCALENDAR